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Tag Archives: NKBA

Explore the Best of Outdoor Living

Welcome to the debut edition of Interior Design HOMES Best of Outdoor Living. With the help of our partner, the National Kitchen & Bath Association (NKBA), we take a deep dive into four key components—Inside Out, Weekender, Poolside, and Top Picks. Explore the issue below.

Inside Out
By the Numbers
Weekender
Poolside
Top Picks
Best of K&B

A special thanks to our partner:

NKBA

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The Virtual Showroom- modernize your sales process to close more deals

2020 2020 DESIGN, 2020 FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

 

2020 Design: The Virtual Showroom

Eligible for NARI & NKBA CEU credits*

The Virtual Showroom- modernize your sales process to close more deals


For Kitchen and Bath showrooms, changing styles can be a six-figure problem each year. Design trends change on a dime with the Internet, HGTV, and Pinterest. How do you keep up? Let us show you the virtual showroom. Sounds expensive right? WRONG! This will save you in your showroom replacement expenses as well as help you lock that customer in with expectations that wont’ kill your profit margin at the end of the job. We will discuss how inexpensive this process is as well as how to design your showroom to get the most out of it.

Let’s dive into the details of the virtual showroom. Learn the secrets for shopping for technology elements. We will discuss what the key parts are to this process and what you need…. and more importantly what you don’t need. This is not just about gadgets, this is about getting the right tools to close more deals, adding more to your gross margins, and eliminating those mistakes that can make a department bleed money with every sale.


*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         

Request Recording


Meet the presenter:


Eric G,
Certified Kitchen Designer & Host of Around the House with Eric G

Eric G is a Certified Kitchen Designer (CKD) through the National Kitchen and Bath Association and has been active in Kitchen and Bath design throughout the northwest since 1993, with over a thousand kitchens designed and completed. As the Northwest’s Home Improvement Expert, he has been featured on HGTV and the USA Network when living in the Puget Sound area. Eric Hosts the “MORE DIY” Segment each week on KPTV’s #1 Rated “MORE good day Oregon” morning show. That segment is used Nationally in Meredith Corp’s “MORE” local lifestyle shows.

Each Saturday from Noon to 2:00, on FM News 101 KXL and on the Radio Northwest Network, he helps listeners throughout the Northwest tackle their home improvement goals by offering advice on maintenance, repair, and designing for remodeling or renovation of their home. With Eric’s vast knowledge of the construction field he can get any listener headed in the right direction. Tune in to Around the house where we make that DIY Project fun!

For More information check him out at www.aroundthehouseonline.com or email eric@famacreative.com for details about his show.

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#MicroSizeMe –Downsizing is a new reality

2020 2020 DESIGN, 2020 FUSION, RECORDED WEBINARS DESIGN, RECORDED WEBINARS FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

2020 Design: #MicroSizeMe –Downsizing is a new reality

Eligible for NARI & NKBA CEU credits*


We read about it every day – Downsizing, urban living, simplifying, millennials choosing different lifestyles. But what does it all mean? Is it just a trend? Is it just millennials?

A trend is something that comes and goes, but this is something deeper. Just like designing for aging in place and protecting our environment, the “Microsize me movement” is one our industry and designers need to take notice of and be proactive about.

“If my clients need these spaces, what do manufacturers offer that will work?” “How can I meet their needs through design and specification?”

We’ll go back to our roots of the basic elements of design to creatively address these spaces.

Feel more confident in marketing your knowledge around this topic and in working with clients of every generation and in any region who ask for this or who would benefit from your new understanding of this movement. #MicroSizeMe

Learning Objectives:

  • What is the “Microsize me Movement”?
  • Which clients does it affect and who and what is driving it?
  • Understand this is more than a trend, it’s a new reality
  • Understand how we address it through design and product offering

*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         

Watch Now


Meet the presenter:


Paula Kennedy,
CMKBD, CACC, CLIPP

An Interior Designer of 20 years, Paula Kennedy’s firm Timeless Kitchen Design is a second career post-Corporate America. A love of kitchen and bath design offered her the opportunity to combine left-brain technical details and with the ability to play with right-brain space and color.

Paula is an NKBA Certified Master Kitchen & Bath Designer (CMKBD), a Certified Architectural Color Consultant (CACC), and has received her CLIPP Certified Living in Place designation through the Living in Place Institute. This award-winning designer, who was honored with the NKBA Lifetime Ambassador achievement in 2017, has been published locally and nationally, and gives back to the design community by speaking, teaching, mentoring and writing, most recently embracing the topics of creativity, innovation, tech, inclusive design and color.

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Designer Health: Meeting the Demands of Luxury and Lifestyle

2020 2020 DESIGN, 2020 FUSION, RECORDED WEBINARS DESIGN, RECORDED WEBINARS FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

Designer Health: Meeting the Demands of Luxury and Lifestyle

Eligible for NARI & NKBA CEU credits*


Health is the ultimate luxury. The discerning client of the present and the future is redefining the luxury lifestyle. No longer about mere beauty, the most successful and sought-after projects are now designed with health and well-being at the center. Premium materials with healthy finishes that are responsibly sourced are increasing in demand, and clients are willing to pay a premium for them. Like their organic, non-GMO groceries, the homes of today’s luxury clientele need to take care of them from the inside out.

Key Learning Points:

  • Discover the importance of incorporating healthy products into your design
  • Explore emerging materials and methods to effectively design for a health-conscious client
  • Recognize advantages of health-conscious design by reflecting on projects that have successfully employed these objectives

*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         


Watch Now

Meet the presenter:


Lauren Levant

Lauren Levant is an emerging leader in the luxury kitchen and bath design industry. She has been named among HGTV’s top 10 American Designers under 35, and selected as Designer of the Year by Viking Appliance. In the past five years, her distinctive designs have claimed more than twenty international, national and regional awards. Her projects have been featured widely in Elle Decor, Architectural Digest, Home & Design Magazine and the Washington Post, as well as in hardcover publications such as The Kitchen Bible: Designing the Perfect Culinary Space. www.laurenlevant.com

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Webinar: Design Heatlh – Meeting The Demands of Luxury & Life Style

Designer Health: Meeting the Demands of Luxury and Lifestyle

2020 2020 DESIGN, 2020 FUSION, RECORDED WEBINARS DESIGN, RECORDED WEBINARS FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

Designer Health: Meeting the Demands of Luxury and Lifestyle

Eligible for NARI & NKBA CEU credits*


Health is the ultimate luxury. The discerning client of the present and the future is redefining the luxury lifestyle. No longer about mere beauty, the most successful and sought-after projects are now designed with health and well-being at the center. Premium materials with healthy finishes that are responsibly sourced are increasing in demand, and clients are willing to pay a premium for them. Like their organic, non-GMO groceries, the homes of today’s luxury clientele need to take care of them from the inside out.

Key Learning Points:

  • Discover the importance of incorporating healthy products into your design
  • Explore emerging materials and methods to effectively design for a health-conscious client
  • Recognize advantages of health-conscious design by reflecting on projects that have successfully employed these objectives

*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         


Watch Now

Meet the presenter:


Lauren Levant

Lauren Levant is an emerging leader in the luxury kitchen and bath design industry. She has been named among HGTV’s top 10 American Designers under 35, and selected as Designer of the Year by Viking Appliance. In the past five years, her distinctive designs have claimed more than twenty international, national and regional awards. Her projects have been featured widely in Elle Decor, Architectural Digest, Home & Design Magazine and the Washington Post, as well as in hardcover publications such as The Kitchen Bible: Designing the Perfect Culinary Space. www.laurenlevant.com

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Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

2020 2020 DESIGN, 2020 FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

 

Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

Eligible for NARI & NKBA CEU credits*

Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

You’ve been selling to baby boomers for generations. Perhaps all 74 million of them. But there’s a bigger powerhouse that deserves your attention – millennials. Millennials number over 83 million and have much different lifestyles and buying behaviors.

Join us for an educational webinar with Denise Butchko, industry professional & consultant. In this session we’ll compare both segments, covering hot buttons, warm leads and cold calling (which doesn’t exist in this segment).

Learning Objectives:

  • Targeting your marketing efforts & messaging to this generation
  • Focusing your online efforts to appeal to millennials 
  • Improving your showroom experience to attract this group 
  • Converting this powerful group into happy customers  

*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         

Request Recording


Meet the presenter:


Denise Butchko

Denise Butchko, Design & Marketing Expert

Denise Butchko is a festive, design- focused industry pro who’s been teaching and consulting since 2008.

As an experienced design and marketing expert, she brings enthusiasm and experience to her info-packed sessions that send you into action and accomplishment.

Hailing from the architectural mecca Windy City of Chicago, she works with clients in the design/build industries to create, organize, execute and evaluate their marketing efforts. She’s on the board of directors for the Association of Closet and Storage professionals and holds a Master level closet design certification. She’s also a part of the NKBA’s chapter education program.

She teaches a variety of online course including “How to Use Email Marketing To Grow Your Business” and “Closet Design 101”.

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Vote For The 2020 ASID National Board Of Directors

Vote Now!

Kerrie Kelly, FASID, NKBA, CAPS
Chair-Elect

Kerrie Kelly founded Kerrie Kelly Design Lab, a Northern California residential interior design firm focusing on new construction and working with home builders, in 1995. Kerrie is an award-winning interior designer, author, contributor, product designer, and multi-media consultant, helping national brands reach the interior design market.

Kerrie is a fellow, board member, and foundation trustee of the American Society of Interior Designers (ASID); a Houzz Pro Advisory board member; and a member of the National Kitchen & Bath Association (NKBA). She is also an avid representative, speaker, and on-air talent for Outdoor Living and Livable Design initiatives, and a Certified Aging in Place specialist (CAPS). Kerrie has authored two books and is the interior design national spokesperson for Zillow Inc., writing monthly articles for their website and speaking to media outlets about interior design, including The New York Times, Forbes, Globe and Mail, and The Wall Street Journal. She also writes a monthly design column for Style Media Group and is on the editorial board of Furniture, Lighting & Décor magazine.
Kelly’s ASID involvement includes serving as past president of the California Central/Nevada Chapter, as an ASID speaker at High Point Market and Dwell on the topic of thriving in place, as chair of the ASID Aging in Place Council, and as recipient of the Nancy Vincent McClelland Merit Award.

1. Do you approve Kerrie Kelly, FASID, NKBA, CAPS for the 2020 ASID Board of Directors? *

John Cialone, ASID
Director at-Large

John Cialone, a nationally recognized interior designer, leads a team of more than twenty professionals while managing operations at Chicago-based Tom Stringer Design Partners. As a partner and vice president of his firm, John’s enthusiasm for promoting the interior design industry is contagious. With over twenty-five years of experience, his work has been recognized with many awards and has been widely published. John credits his business sense and success to the training he received as a young professional through leadership roles in ASID, particularly in strategic planning, public speaking, and business development.

John is a member of the Guild Board for the Boys and Girls Clubs of Chicago and is a member of the Leaders of Design Council. He has served as a public speaker to many organizations and has mentored students across the country. John has participated in the 1+ Program, donating his firm’s services and aligning his belief that Design Impacts Life with the firm’s work.

John’s ASID involvement started as a student with positions on the ASID National Student Council. He was a member of the ASID Board of Directors concurrently with his position as National Student Council president. He has held committee and board positions in both the ASID Florida South and ASID Illinois Chapters, and has been active in government affairs starting in Florida as a design student and continuing today as a Registered Interior Designer in Illinois. John was recognized as an ASID Medalist in 2017 and is currently the 2018-2019 ASID Illinois Chapter president. John is the chairperson of the ASID Foundation Fundraising Committee overseeing the Society’s efforts to grow the Foundation’s endowment through individual and corporate gifts and legacy planning.

2. Do you approve John Cialone, ASID for the 2020 ASID Board of Directors? *

Ellen Fisher, Ph.D., FASID
Director at-Large

Ellen Fisher is vice president of Academic Affairs and Dean at the New York School of Interior Design.  She is a Certified Interior Designer in New York, and earned a Ph. D. in Architectural Studies/Human Environmental Sciences from the University of Missouri, where her line of inquiry addressed how teachers use the physical classroom as a tool for teaching literacy.  She was inducted as a Fellow of the American Society of Interior Designers in July 2018.

Ellen is the author of the recent book, “HOME: Foundations of Enduring Spaces,” published in 2018 by Clarkson Potter/Random House.  New York School of Interior Design is ranked as one of the top interior design programs in the U.S. by DesignIntelligence, which also named Ellen Fisher as one of 2018 and 2019’s Most Admired Design Educators. A member of the Interior Design Educators Council since 1985, and recently named President-Elect, she has presented numerous times at conference and has served IDEC in many volunteer roles.

3. Do you approve Ellen Fisher, Ph.D., FASID for the 2020 ASID Board of Directors? *

Ken Wilson, ASID, FAIA, LEED Fellow
Director at-Large

Ken Wilson is a design principal and the design director for Interiors in the Washington, D.C. office of Perkins+Will. He is also one of two co-global design directors for interiors and serves on Perkins+Will’s Design Board and Sustainability Council.

Ken has been practicing for over 35 years and his portfolio includes architecture, interiors, graphics, and product design. He is the only architect in the world to hold fellowships in the AIA, IIDA, and the Green Building Certification Institute (LEED Fellow). His projects have been published in seven different countries and have received over 120 national and local design awards.

In 2005 Ken was named “Designer of the Year” by Contract magazine, and in 2018 he received the ASID Designer of Distinction Award which annually honors one professional who has established a body of superior work demonstrating creativity, excellence, and innovation. He serves on the Environmental Task Force for the city of Park City, Utah and is a member of the ASID Design Impacts Lives Steering Committee.

4. Do you approve Ken Wilson, ASID, FAIA, LEED Fellow for the 2020 ASID Board of Directors? *

Elizabeth Von Lehe, Allied ASID
Director at-Large, Allied

Elizabeth Von Lehe is the design & brand strategy principal at HDR. A seasoned design leader with professional experience across multiple industries, she leads the architecture firm’s efforts to advance a holistic approach to design, embracing not only the built form, but branding, curation, and the development of user experience from every angle.

Von Lehe previously worked at ICRAVE Design, where she served as director of strategy, brand, and architectural design for more than seven years. Before that, she worked for both Target and Lands’ End. Her experience includes developing product collections for both fashion and furniture industries as well as guiding master plans and interior design concepts.

Based in New York, Von Lehe is well known throughout the design professions as a leader in the field of experience design. She is a regular keynote and workshop speaker at the national and chapter levels for the American Society of Interior Designers (ASID) and the International Interior Design Association (IIDA), advocating for experience design to encourage cross-disciplinary collaboration and integration beyond what most designers usually practice.

Von Lehe is chair of the Executive Advisory Committee for ASID and is a regular graduate mentor and panelist for her alma mater, Columbia University. Her work has been featured in several industry publications and she has been interviewed by national outlets such as Bloomberg and NPR.

5. Do you approve Elizabeth Von Lehe, Allied ASID for the 2020 ASID Board of Directors? *

Patty Dominguez
Industry Partner Representative

Patricia (Patty) Dominguez, vice president of Architect and Design Sales for Cosentino North America, oversees commercial business development and the kitchen and bath studios business for the global surfacing leader. In her 12 years with Cosentino, the relationships she has cultivated with the country’s leading architects, designers, and kitchen and bath dealers have played an integral part in its exponential growth in the United States, which makes up more than 60 percent of its global sales.

In every role throughout her tenure with Cosentino – Kitchen & Bath sales manager, director of Public Relations, marketing manager, and director of Field Marketing – Dominguez has spearheaded the development and strategy of its invaluable relationships with leading industry organizations, including the American Society of Interior Designers, the National Kitchen & Bath Association, and the American Institute of Architects, among others.

Dominguez’s leadership at Cosentino and commitment to the industry have earned her numerous accolades, including the 2015 ASID Industry Partner Merit Award and the 2010 ASID Presidential Award. Her passion for people and relationships is reflected in her commitment to service and philanthropy. She previously sat on the Board of Trustees for the ASID Foundation, and has given her time to many Houston nonprofits, serving as the president of the Latin Women’s Initiative for three years, and working with Prepared 4 Life, Lemonade Day, the Junior League of Houston, and the Neighborhood Centers.

6. Do you approve Patty Domiguez for the 2020 ASID Board of Directors? *
*Only interior designer and educator members in good standing are eligible to cast a vote for approval of the candidates; member verification will occur upon receipt of ballot from asid@asid.org. 

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Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

2020 2020 DESIGN, 2020 FUSION, UPCOMING WEBINARS DESIGN, UPCOMING WEBINARS FUSION, WEBINARS

 

Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

Eligible for NARI & NKBA CEU credits*

Millennials vs Boomers – Hot Buttons, Warm Leads and Cold Calls

You’ve been selling to baby boomers for generations. Perhaps all 74 million of them. But there’s a bigger powerhouse that deserves your attention – millennials. Millennials number over 83 million and have much different lifestyles and buying behaviors.

Join us for an educational webinar with Denise Butchko, industry professional & consultant. In this session we’ll compare both segments, covering hot buttons, warm leads and cold calling (which doesn’t exist in this segment).

Learning Objectives:

  • Targeting your marketing efforts & messaging to this generation
  • Focusing your online efforts to appeal to millennials 
  • Improving your showroom experience to attract this group 
  • Converting this powerful group into happy customers  

*This webinar is eligible for 1 NARI CEU credits and 0.1 NKBA CEU credits.

         

Request Recording


Meet the presenter:


Denise Butchko

Denise Butchko, Design & Marketing Expert

Denise Butchko is a festive, design- focused industry pro who’s been teaching and consulting since 2008.

As an experienced design and marketing expert, she brings enthusiasm and experience to her info-packed sessions that send you into action and accomplishment.

Hailing from the architectural mecca Windy City of Chicago, she works with clients in the design/build industries to create, organize, execute and evaluate their marketing efforts. She’s on the board of directors for the Association of Closet and Storage professionals and holds a Master level closet design certification. She’s also a part of the NKBA’s chapter education program.

She teaches a variety of online course including “How to Use Email Marketing To Grow Your Business” and “Closet Design 101”.

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Bright Ideas for Designing with Plants

Plants can provide a healthy and calming addition to the kitchen or bath – and with the right planning and coordination, they can provide an equally healthy addition to your profitability.

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Colorful, Retro ’70s Kitchens Are Back—Thanks to Instagram

First-time home buyers have had plenty of time—years, in fact—to agonize over and favorite hundreds of thousands of images of their dream homes across Instagram, Pinterest and, even before that, Tumblr. But perhaps that’s too much time.

“Consumers are exposed to so many images of interiors daily that they get sick of styles faster,” notes interior designer Roxy Sowlaty.

Stark white open kitchens filled with natural wood and Carrara marble are now too commonplace; after nearly a decade of this clean aesthetic, the pendulum is swinging back and consumers are looking for unique designs. Which is where Sicis’ Electric Marble comes in, as a bold, yet not too flashy update. Sicis applies a neon-metallic effect to the veining of natural marble slabs, which appear to glow when the light hits. This small injection of color is an easy way to incorporate a touch of quirk, without going full rainbow.

According to the National Kitchen and Bath Association (NKBA), “Homeowners want to feel like the space they live in is truly theirs, hence the movement in unique pieces that their neighbors don’t have.” This generation wants to be the best, the first and the most original, which is why they are willing to take more risks.

A blue stove? Flashy hardware? A patterned backsplash? Sure, anything to make their home standout.

For example, Bertazzoni’s Professional Ranges are offered in red, orange and yellow; those colors are painted on alongside flashy Italian sports cars, in the very same factory. Bertazzoni offers all the benefits of an industrial oven, in either a 30- or 36-inch model, in addition to being the category leader with a boil time below six minutes for 1/2 gallon of water. Valentina Bertazzoni, the Style and Brand Director, has seen a growing number of homeowners opt for colorful design statements and customizable products and she doesn’t anticipate seeing a slowdown anytime soon. In fact, they’ve even expanded their rainbow of options, including customization, to keep up with customer’s colorful demands.

“Millennials are the driving force behind the modern customer who lives in the present and embraces change quickly but also enjoys a grassroots foundation and sustainability. Using color correctly adds charm and charisma to a space, making it fun yet comfortable,” per the NKBA.

First time home buyers are also thinking about resale. “Millennials are thinking, ‘how can I flip this in a few years and get something even better?’” says Wesley Moon, a Manhattan-based interior designer. That stands in stark contrast to older generations, who tend to have the idea that a house is a home—for life.

Moon also brought up the idea of nostalgia. “Kelly Wearstler was one of the first to resurrect pieces from the late 1970s and early 1980s and combine them with current trends. [Now,] people are not only saturated by minimal white designs, they are also feeling nostalgic for the homes of their childhood, which had blue countertops, fun colored tiles, and vintage looking appliances,” Moon explains.

That might explain the recent uptick of interest in the I Balocchi line from Fantini. Originally designed in 1978 by Paolo Pedrizzetti and Davide Mercatali, this reissued mid-century modern sink faucet and handles comes standard in chromed red as well as nearly any color imaginable, as Fantini offers custom coloring. This retro style adds sleek Italian style to any kitchen, and can easily be swapped out if a potential buyer has different taste.

Both Moon and Sowlaty praised La Cornue‘s cooking ranges for combining a retro aesthetic with modern color stories, as well as forward-thinking technology. The brand was the first to create a convection oven, in 1908, and has been steadily advancing the technology ever since. Clients are requesting this style as of late because the colorful ovens seamlessly work in kitchens with a traditional or contemporary design.

As for the somewhat traumatizing era of avocado fridges and yellow laminate countertops in the ’70s, there is no cause for alarm. Designers and the incredibly-informed consumers are translating past color trends into modern spaces with the well-intentioned use of color. Which, unsurprisingly, makes for a perfect Instagram post.

Continue reading Colorful, Retro ’70s Kitchens Are Back—Thanks to Instagram

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